Let the photos do the talking

The ones that let the pictures need to do the talking.

Communication Arts just put out their 2010 Advertising Annual showcasing some of the best ads done this year. What do they all have in common? Playful, storytelling imagery. Have fun looking at the winners and runner-ups. What’s your favorite?

You see ads everyday – zooming by a billboard in a car, quickly scanning a magazine while waiting in line, reading news or shopping online – but how often to you actually stop and read the content in the ad? and how does one make a llasting impression?